Scope of Work
About the project
I collaborated with VOA Studio, a brand strategy and content studio, to reposition Fe Earth to Body within the CBD/Hemp Oil space. Our objective was to move away from an alternative, “crunchy” image, to a more high-end, luxury experience. VOA crafted the brand voice, messaging and copy, which I then brought to life through brand identity, packaging design, website design and web development on Shopify.
BRAND STRATEGY & COPY / VOA Studio